Area Sales Manager

Position: Area Sales Manager Department: Sales Key Responsibilities : Develop and implement sales plans to achieve monthly, quarterly, and annual sales targets. Lead, coach, and motivate the sales team to maximize performance and productivity. Monitor sales performance through KPIs and provide regular performance reviews and corrective action plans. Expand market coverage by identifying new business opportunities and developing existing customer accounts. Build and maintain strong relationships with key customers, contractors, distributors, consultants, and government entities where applicable. Conduct regular field visits to monitor team activities, customer engagement, and market conditions. Ensure proper implementation of pricing policies, promotional campaigns, and sales initiatives. Prepare accurate sales forecasts, market analysis, and management reports. Monitor competitor activities, pricing, and market trends, recommending appropriate actions. Coordinate with Marketing, Supply Chain, Finance, and Technical departments to ensure smooth business operations. Support negotiations with key accounts and participate in major customer meetings. Ensure CRM and ERP systems are updated accurately with customer information, opportunities, and sales activities. Manage customer complaints and ensure timely resolution. Ensure compliance with company policies, procedures, and ethical business practices. Qualifications : Bachelor's degree is a must. Experience Minimum 2–3 years in a supervisory or sales management role. Experience in sales, distribution, construction materials, oil& lubes products, industrial solutions, or related industries is preferred.